Thursday, January 21, 2010

High Stakes Hoops

Elite Classic Basketball (ECB) today announces an exciting addition to the Australian sporting calendar.

“Foot Locker Elite Classic - High Stakes Hoops”

The 'Foot Locker Elite Classic - High Stakes Hoops' will see eight teams playing for a total prize pool of $250,000 in a short, sharp and lucrative event.

Network Ten and ECB have created a partnership which results in ONE broadcasting the 'Foot Locker Elite Classic - High Stakes Hoops' in its entirety - over 37 hours of live basketball on free-to-air commercial television.

"We are delighted to partner with ECB to broadcast this exciting event. The 'Foot Locker Elite Classic - High Stakes Hoops' event fills a gap in the current Australian television landscape", Network Ten Head of Sport, David White, said today.

The Adelaide Dome has been selected as the venue for the event due to its basketball-specific facilities and capacity, combined with a strong and knowledgeable basketball fan base in the city.

The innovative format is designed to appeal to fans at the games and the wider national television audience alike, and sees eight teams owned by ‘Team Rights Owners’ who pay a fee to secure the rights to a team. While the winner takes home a majority of the prize pool, six out of the eight Team Rights Owners secure a monetary prize of at least their buy-in fee.

ECB Managing Director Jeff Van Groningen believes the business model is unique. “With six out of the eight Team Rights Owners able to re-coup their initial fee and a significant prize up for grabs this is a chance for players and Team Rights Owners alike to compete in a ‘high stakes’ environment over a short period of time”.

The ‘Foot Locker Elite Classic - High Stakes Hoops’ falls in a clear calendar window, away from regular, top-tier professional commitments for most players.

“This event recognises the global trend in which people are time-poor yet demand unique, dynamic and palatable sporting events. Combining game innovations, celebrity involvement, a prize pool and a terrific live broadcast partner in ONE, the 'Foot Locker Elite Classic - High Stakes Hoops' is the basketball event that responds to this demand”, Van Groningen said.

Foot Locker leads the corporate support for the event and provides its peerless brand strength through a Naming Rights deal for the event. Nike have partnered with Foot Locker and will reveal spectacular uniforms for each of the teams closer to the event.

Triple M has partnered with the 'Foot Locker Elite Classic - High Stakes Hoops' to become the Official Radio Partner of the event.

Iconic sports brand Spalding will be the Official Ball of the ECB. With significant game-ball experience garnered in partnership with the NBA, Spalding will soon unveil a unique ball for the event which is sure to create an impact.

Four Team Rights Owners have been announced today. All are prominent sporting personalities who share an interest in the great game of basketball.

Hawthorn AFL star Lance “Buddy” Franklin has secured the PYTHONS, Melbourne Vixen & Australian Diamond Julie Corletto takes charge of the COASTERS, former NBL great Lanard Copeland in partnership with retired 14-year NBA player Sedale Threatt (Lakers, 76rs, Sonics) direct the RUSH, and local Adelaide legend Brett Maher (18 years Adelaide 36rs and triple Olympian) will steer the FLEET.

“I’m a big basketball fan and always have been. I’m looking forward to putting a squad together to try and win this event. I like the format, it’s so unique”, Lance Franklin said today.

Four Team Rights slots are available - RAYS, REEF, CYCLONES and MONARCHS - with announcements to follow.

Several innovative rule changes will see enhanced interest in the event.

On two occasions during each game, one in each half, the coach or on-court captain of each team may opt to use a “game breaker” phase. Over the next 3 minutes of clock time every three-point shot scored will count as four points. The backboard at the team’s attacking end will be brightly lit in green LED lighting, denoting the “game breaker” phase is in effect. Strategy will develop quickly around this unique phase of play.

A further innovation will see each individual quarter scored separately from the final game score. While the winning team will always get the ‘W’ in the column, the team winning each quarter receives bonus ‘elite points’ that accumulate during the competition and are assessed when distributing prize money for those teams not making the Foot Locker Elite Classic Final Four.

Coaching legend Brian Goorjian has thrown his support behind the event. “This event is innovative and ground-breaking and has the potential to really engage fans. It’s a showcase for the sport on free-to-air television”, Goorjian said. The winner of an unprecedented 6 NBL Championships added, “I like the ingredients. Former players and coaches are involved, and new coaching strategies will be employed to maximize the benefits of the rule changes. The whole thing is dynamic. Team Rights Owners are coming into this from other sports because they believe in it and I have no doubt it will attract top players. They’ll want to be part of this”.

ONE broadcast schedule:

Tuesday 6 April & Wednesday 7 April:
12.30pm – 8.30pm AEST & Bris / 10.30am – 6.30pm Per / 12noon – 8pm Ade

Thursday 8 April:
11.30am – 7.30pm AEST & Bris / 9.30am – 5.30pm Per / 11am – 7pm Ade

Friday 9 April:
4.30pm – 8.30pm AEST & Bris / 2.30pm – 6.30pm Per / 4pm – 8pm Ade

Sunday 11 April:
FINAL: 5pm – 7.30pm AEST & Bris / 3pm – 5.30pm Per / 4.30pm – 7pm Ade



For more information, check out the High Stakes Hoops website.

2 comments:

Anonymous said...

If there a official website somewhere where we can get more info other than a press release?

Dodge Taylor said...

The official press conference is happening as we speak in Adelaide. Once this is completed the website will go live and that will have all the information on it. I'll post more details as soon as I can.